This Cookie Policy explains how Synonym Guide (accessible at https://yerqa.com) uses cookies and similar tracking technologies. This policy is designed to help you understand what cookies are, how we use them, and what choices you have regarding their use.
By continuing to browse or use our website, you agree to the use of cookies as described in this policy. If you do not agree, you may disable cookies through your browser settings, though this may affect how certain features of the site function.
What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They allow the website to recognize your device and remember certain information about your visit, such as your preferences or actions.
Cookies can be “session” cookies (which expire when you close your browser) or “persistent” cookies (which remain on your device for a set period or until you delete them).
How We Use Cookies
We use cookies to help our website work properly, to understand how visitors interact with our content, and to improve your experience. The specific types of cookies we may use are described below.
Functional Cookies
Functional cookies are essential for the basic operation of our website. They enable core functionality such as remembering your preferences, keeping you logged in (if we offer account features in the future), and ensuring the site displays correctly on your device.
These cookies do not collect any personally identifiable information and are necessary for the site to function as intended. Without these cookies, certain parts of the website may not work properly.
Analytics Cookies
We may use analytics cookies to collect information about how visitors use our website. This helps us understand which pages are most popular, how users navigate the site, and what content is most helpful.
Analytics cookies may collect data such as:
- The number of visitors to the site
- Which pages are visited most frequently
- How long users spend on each page
- The approximate location of visitors (city or region level)
- The type of device and browser used
This information is aggregated and anonymous. We use it to improve our content and make the site more useful for English learners. For example, if we see that many visitors are reading our Student Vocabulary guides, we may create more content in that category.
Advertising Cookies
We may use advertising cookies to help deliver ads that are more relevant to you and your interests. These cookies may be placed by us or by third-party advertising partners.
Advertising cookies may support the following functions:
- Frequency capping: Limiting how many times you see the same advertisement
- Ad measurement: Tracking the effectiveness of advertising campaigns
- Fraud prevention: Detecting and preventing invalid or fraudulent ad activity
- Relevant ads: Showing advertisements that are more likely to be of interest to you based on your browsing behavior
These cookies do not directly store personal information such as your name or email address. Instead, they rely on a unique identifier associated with your browser or device.
Third-Party Cookies
Some cookies on our website may be placed by third-party services. These third parties may include analytics providers (such as Google Analytics) and advertising networks. These third parties have their own privacy and cookie policies, which we encourage you to review.
We do not control these third-party cookies, and they may be used to track your activity across different websites. If you have concerns about third-party cookies, you may adjust your browser settings to block them.
Web Beacons and Pixel Tags
In addition to cookies, we may use web beacons (also known as pixel tags or clear GIFs) on our website. These are small, invisible images that help us track user engagement with our content and emails.
Web beacons may be used to:
- Measure the effectiveness of our content
- Track whether emails we send are opened
- Understand how users interact with specific pages
Web beacons often work in conjunction with cookies. If you disable cookies, web beacons may still load, but their functionality will be limited.
Your Choices and Browser Controls
You have control over how cookies are stored on your device. Most web browsers allow you to manage cookie settings through their preferences or options menu.
You can typically:
- View which cookies are stored on your device
- Delete individual or all cookies
- Block cookies from specific websites
- Block all cookies
- Set your browser to notify you when a cookie is being set
Please note that if you choose to disable or block cookies, some features of our website may not work as intended. For example, you may not be able to access certain content or use interactive features.
To learn how to manage cookies in your specific browser, you can visit the browser’s help page. Common browsers include Chrome, Firefox, Safari, and Edge.
How to Opt Out of Analytics and Advertising Cookies
If you wish to opt out of analytics cookies specifically, you may use browser add-ons or extensions that block tracking scripts. For example, Google Analytics offers an opt-out browser add-on that prevents data from being sent to Google Analytics.
For advertising cookies, you may visit industry opt-out pages such as the Network Advertising Initiative opt-out page or the Digital Advertising Alliance opt-out page. These allow you to manage your preferences for interest-based advertising from participating companies.
Please be aware that opting out of advertising cookies does not mean you will no longer see ads. It simply means the ads you see may be less relevant to your interests.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We encourage you to review this page periodically for any updates.
Contact Us
If you have any questions about this Cookie Policy or how we use cookies, please feel free to contact us at [email protected].
You may also find more information about how we handle your data in our Privacy Policy and our Terms of Use. For general inquiries, please visit our Contact Us page.
For more context on how we create and manage content, you can read our Editorial Policy and our FAQ page.
If you are interested in specific content areas, you may also explore our Professional Word Choices and Writing Improvements categories.